Every day consumers receive a barrage of advertisements from television, mobile devices, the radio, online, in newspapers, on store receipts, and email. It looks that people just can’t get away from ads. If you're a business owner or a marketer, it's crucial to give consumers something to easily remember you by, like a catchy jingle, heartwarming ads, or a vanity number.
Customized phone numbers are beneficial to a business since they are likely to drive better response rate from prospective customers. A business using a vanity number has an advantage over competitors who do not own one. But first, let us define vanity numbers.
A vanity number typically consists of a prefix number and a descriptive word. It is meant to introduce a business or how it enhances business operations. For example, a texting service that provides SMS capability to landline numbers may use the vanity number 1-800-TXTRIGHTS. It does not only place a brand at the forefront, but it also gives customers an easy way to retain who to contact.
A good vanity number can make a business memorable. It represents an exceptional selling feature for a brand product or service. But can it truly make a difference?
Based on research conducted by authorities in the toll-free industry, vanity numbers can enhance the recall rates of print advertisements by as high as 84%. Additionally, they make broadcast ads perform nine times better.
Benefits of Using Vanity Numbers
A vanity number helps a brand sound and look more professional. It is effortless to memorize, making them an excellent option for establishments who operate nationwide and those that shell out huge amounts of cash on display advertising. Assuming that you can grab the attention of your target market with your colorful billboards, which one do you think will the customer have a lot easier time remembering? A ten-digit number or a vanity number?
The perfect vanity number is an efficient marketing tool on its own and it helps to establish what a specific business does. It can also be used in nearly all forms of marketing - business cards, TV and radio, online, billboards and posters.
Without a doubt, vanity numbers are good for businesses. And, picking the right number and letter combination is an art in itself.
How You Can Get A Vanity Number
Today, obtaining a vanity number is easy - thanks to the internet. Businesses can have a vanity number started in a short amount of time. You just need to choose a provider. All toll-free providers have access to the same database, so you can be sure that the vanity number created for you is unique.
We have listed some tips below to help you choose the perfect vanity number.
- Only use letters. A descriptive word is easier to recall
- Think of vanity numbers as an extension of your business. Be sure that it tells people what you do.
- Simplify things. Avoid going over the top by making it hard to read.
Creating a vanity number is simple! The challenging part is finding an available one. These numbers have existed since the beginning of the 1990's. Many of the good ones are already owned. Fortunately, you can pick from five toll-free prefixes - 1-800, 1-888, 1-877, 1-866, and 1-855.
Vanity numbers can have a big effect on your business. Therefore, make sure to select the most suitable one for your company!
Text Enabling Vanity Numbers
To maximize your phone number's potential, consider using Texting Rights to send and receive messages. What this means is, your toll-free number has text messaging capabilities, while retaining the capability to receive calls. It also has additional features such as group messages and real-time tracking. You can also create and use text templates to speed up communication with your audience.
Don’t make it hard for your customers to remember your phone number. Generate more sales using a vanity phone number!
