Running a business is already overwhelming, and you shouldn't be squandering your time disputing with a phone company about owning a phone number. One of the things that startup businesses want to get is a business phone number. But considering that more than 500,000 new business start each, it's likely that the majority of business owners decide to use their cell phone or existing home phone.

Before you add your personal number on your business information page, think about the consequences this could present to your business in the coming years.

As your business begins to grow, your number will receive traffic too. Your customers and prospects will probably save your business number in their contact list. But what will happen if you lose your phone or move to a new address?

FCC rules require phone companies to permit users to take their phone or cell number when they switch to a new provider. But this is only applicable if you move within the same geographical area. It's no different with cellular services. If it's on outside your current geographic location, you might not be able to transfer your mobile number.

Of course, you can apply for another number but it would be stressful. Think of the loyal customer base that you have been building for years. Customers can no longer reach you. Well, they still can. But it involves notifying them and changing the number on your marketing materials, which can cost you time and money.

Reliable communication lines play a big part in your business success. Your phone number is your business ID, which is why owning your business number is essential.

Text messaging is the most frequently and widely used mobile phone function. In fact, 97% of the American population sends at least one text message each day. Therefore, it's necessary for businesses to include texting in their efforts to touch each customer’s journey.

Texting Rights is a web interface platform that enables landline to send and receive text messages. Business can avoid the hassle of getting a new number. It is not to say that you should give up traditional channels of communication and devote your time and assets into texting. However, exploiting solutions offered by Texting Rights can make sending business text messages as simple as texting your friends. Customers can text you on the same number that you receive calls no matter what service provider you use.

Texting capabilities can be added to landline or toll-free number in less than 24 hours. By bringing in conversational messaging to your non-wireless numbers, you encourage your customers to get in contact with you. And they enjoy the same relaxed mood they experience when talking to a friend. From Texting Rights dashboard, you can monitor the level of engagement and real-time interaction with your customers.

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The Successful Growth of Text Messaging in the Business World

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If you aren’t giving your customers the option to communicate with your business through text, you’re missing out on a highly engaging channel. Based on surveys, nine out of ten prefer texting to interact with businesses.

It is a subtle way to gather feedback but more personal than social media channels. Customer insights help your business create targeted marketing campaigns. Although your customers and business partners might prefer other forms of communication such as email and phone call, most of them want to text you including the millennials.

As reported by RealityMine, texting makes up 1/3 of the millennials' phone usage. In general, texting is the favored communication method when you compare it with numerous phone apps and features.

There are numerous possibilities for businesses to use text messaging in reaching their audience:

• Schedule and get updates about order status, deliveries, and pickups
• Confirm reservations and send appointment reminders
• Notify customers if their bill is past due
• Answer customer questions

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And here are some examples where businesses can use text messaging:

• A real estate manager uses text to manage potential buyer's requests.
• An automotive shop texts car owners when their vehicle is ready.
• An insurance firm reminds customers to renew their policy.
• A nightclub or bar offers text codes and discounts to their frequent customers.

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Many businesses use SMS for sending an order confirmation, payment alerts, verification codes, and promotions. It's about time for businesses create more meaningful and more engaging conversations through text.

The best businesses consider every contact with customers as a chance to increase customer satisfaction. Subsequently, companies that make it possible for customers to communicate through text will certainly be using the preferred channel of the future years. Text messaging's popularity will continue to grow, and by registering your phone number with Texting Rights, your business will be more than ready.

Is your business able to send and receive text messages? Learn more about Texting Rights by visiting our home page.